VELLÓN Studios

For VELLÓN Studios, we designed and executed a high-impact digital campaign to launch their “Concrete Bloom” capsule collection. Inspired by Miami’s raw industrial vibe, the project included a fully optimized landing page, immersive lifestyle photoshoots in iconic urban settings, and a strategic countdown launch that built hype and urgency. This approach helped the brand connect deeply with their audience and achieve a sold-out collection in under 72 hours.